Lots of things get exaggerated in everything, and the difficulty of SEO has fallen victim to that, too. One thing about this is all those people looking for the fast buck will always end up back at the starting line.
Once you begin your SEO journey, then vow that nothing will get in your way, and just keep forging ahead no matter what. You may be wondering since you have no experience, though. Many people read something and promptly forget about it, and that is one thing you must avoid at all costs.
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Understand the difference between on-page and off-page optimization. You will see those two terms from now on as you learn about SEO, and each one represents different methods. Knowing how to balance both of these factors is necessary because that's how you'll ultimately make an impact on the search engines. You will get your cues from Google and Bing, and those cues or processes are totally made-up by them. And all of this will only happen when you practice both on-page and off-page SEO perfectly.
Internal linking within your site is something you should discover more on because it will help you. Wikipedia happens to be the biggest example of how powerful internal link building can turn out to be. Never put the cart before the horse, and with this we mean that you need to know what you are doing before you jump in with both feet. The more https://sugarrae.com/online-marketing/seo/learn-seo/ internal links you're able to create, the better it is.
Blackhat SEO is basically doing things that are not accepted by the search engines, and many people view it as cheating and unethical. Basically you could be risking a lot if you do it, and as we said we will not preach to you about it - it is your decision.
Blackhat appeals to a certain kind of person, and without judging we will say that it is acceptable to some and yet not to others. The exact opposite of this is what the majority of people do, whitehat SEO, and if that appeals to you, great - we only recommend whitehat, by the way.
So many things have changed with search engines over the years, and some parts of SEO have stayed the same. There are lots of reasons for that, but it does not matter as the bulk of SEO has not really changed so radically. The basics are something we always talk about because they are fundamentally important for what you need to do. At the end of the day, we can honestly state that you will only go as far as you choose to go.
